How Did It Start?
In the late 1960’s, members of the Greater Victoria Chamber of Commerce started a promotion called “Victorian Days”. In late February, they would visit cities such as Edmonton, Calgary and Winnipeg, handing out daffodils to the general public, radio stations and news rooms.
In 1976, the event expanded to involve Victoria residents and create a fun promotional story through the counting of February’s flowers. The Victoria Flower Count was born. In 2014, the Flower Count went fully digital, harnessing the power of social media to keep everyone informed on news and updates.
Over the years, the local municipalities have cheerfully battled out who really has petal power in the region. In 2023, the town of Sidney poked its head up to lay claim as the Bloomingest Community. In the end, we’re all winners, living, working and playing in one of our 13 gloriously floral municipalities.