March 7th to March 14th, 2018
2018 “Bloomingest Community”: Colwood: 2,029,598,802
2018 Community Runner Up: Saanich: 721,903,164
2018 Winning School: John Stubbs Memorial Elementary
2018 Total Blooms Counted: 3,467,394,781
The Flower Count is an annual light-hearted promotion sponsored and organized by The Butchart Gardens and Tourism Victoria. The goal is to bolster community pride and increase awareness of Greater Victoria as an attractive shoulder-season tourism destination. It brings national and international attention to the fact that Victoria (City of Gardens) has the mildest climate in Canada. While the rest of Canada and much of the US is still in the cold clutches of winter weather, Victoria often enjoys spring temperatures of 10-15° Celsius (up to 60° Fahrenheit).
Each municipality across Greater Victoria is encouraged to take up the challenge to be the “Bloomingest Community” of the Greater Victoria area! People reporting flower counts will have their number attributed to their community. Whether they live on the Saanich Peninsula or in Sooke, every flower counts, for their own community and for the overall total.
Used.ca is working with Flower Count and its partners in order to encourage citizens of Greater Victoria to get out and smell count the flowers! Start searching for the daily Flower Count Hidden Blooms on Used.ca between March 7th – March 14th, 2018.
When you find a Hidden Bloom on the site Tweet the ad and be entered to WIN daily prize. It’s easy to enter, just click the “Share” button in the top right hand corner of the Used.ca ad and select Twitter, then send your tweet.
Each tweet qualifies you to be entered to WIN one daily prize from Tourism Victoria members!
*Your tweets must include the #FlowerCount hashtag and @UsedCanada.
**Daily ads will only be valid the day they are live on Used.ca. The contest will run for seven days.
***One prize per day to be awarded (7 prizes in total)
****Restrictions and blackout dates may apply, no cash value
How Did It Start?
In the late 1960’s, members of the Greater Victoria Chamber of Commerce started a promotion called “Victorian Days”. In late February, they would visit cities such as Edmonton, Calgary and Winnipeg, handing out daffodils to the general public, radio stations and news rooms.
In 1976, the event expanded to involve Victoria residents and create a fun promotional story through the counting of February’s flowers. The Victoria Flower Count was born. In 2014, the Flower Count went fully digital, harnessing the power of social media to keep everyone informed on news and updates. Read 5 Surprising Facts about Victoria’s Flower Count.
2018 marked the City of Colwood’s 5th straight win of ‘Bloomingest Community’. We asked Colwood mayor, Carol Hamilton how the city had achieved this remarkable string of victories, and all she would say is that each year she deploys her “secret weapons”, but curiously she refrains from elaborating. We are sure the other communities in greater Victoria are studying the mayor’s methods in hopes of besting Colwood in 2019!